Competitors (1)

Beer producer Heineken has a lot of big competitors. There Dutch competitors like Grolsch, Hertog-Jan, Bavaria, but also competitors from other countries like Carlsberg from Denmark, the German Becks, Palm from Belgium and Badger from England.

In this first blog about competitors I will write about Dutch Competitors from Heineken, and in the second blog about competitors I will wirte about competitors from other countries.

Grolsch

Grolsch is a Dutch beer brewery, founded in 1615 by Willem Neerfeldt in Groenlo. In the 20th century the brand became bigger and bigger and gets more consumers.

Now, in the 21th century Grolsch has a lot of consumers from all over the world. Grolsch is also famous because of their new bottles (Introduced in 2007). Other brands doesn't have this kind of bottles, so this makes Grolsch unique.

Hertog Jan

Also Hertog-Jan is a big competitor from Heineken. Hertog Jan was founded in 1995, when it became part of the international Interbrew group and so it were renamed in 1998 in to The Hertog Jan Brewery. Also Hertog Jan has a lot of different beer types. Like the Herst Bock beer. This is a special autumn beer in the Netherlands

Bavaria

Bavaria is also a Dutch beer brewery founded in 1719 by Laurentius Moorees in lieshout, in North Brabant , and currently owned by the Swinkels family. The brewery produces a range of standard and low alcohol pale lagers under a variety of brand names including Bavaria and Hollandia. In fact, a number of European supermarket own-brand Dutch lagers are contract brewed by Bavaria. In Australia the Liqouir Land chain of bottle shops distribute both Bavaria and Hollandia brands as 'premium' imported Dutch beer lines. This builds on the fairly recent introduction into Australia of other popular Northern European lager beers such as Heineken and Stella Artois. It's Bavaria Crown product is 4.3% and popular in Ireland